A short description of 160 characters or less about the contents of a page and why someone would want to visit it. This is often displayed on search engine results pages (SERP) below the page title as a sample of the content on the page.
How to write a good meta description
Writing a good description depends on different factors. First, you should remember that this is additional information connected to your page, and people will read it, so it must convince and push the readers to click on the link.
- The first thing is that it must be connected to the page title so the reader can make sure this is the topic they needed.
- It must include the page’s main keyword so it can have a higher chance of ranking on search engines like Google.
- Keep it short and to the point, so people can get the point faster.